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I’m Dennis R. Walthers — a sales and marketing leader, innovator, and entrepreneur with over two decades of experience driving growth for global brands. My career has taken me from the boardrooms of Fortune 500 companies to the cutting edge of experiential marketing, blending business strategy with emerging technology to create unforgettable brand moments.

Before founding Interactive Dallas, I held executive roles including President of the Americas at D-Link Systems, Vice President of Sales at Cisco and Polaroid, and senior leadership positions at Canon USA, Dell, and Epson America. Across these chapters, I built high-performing teams, led market expansions, and helped launch products that shaped industries.

Today, I specialize in AI-driven brand activations and immersive event technology — turning live experiences into powerful marketing engines. From corporate sales kickoffs to high-profile sponsorship activations, my mission is simple: create moments that people remember and brands can measure.

Outside of business, I’m a problem-solver at heart. I’m drawn to big ideas, collaborative projects, and opportunities to blend creativity with measurable results. Whether I’m consulting with a global brand or brainstorming a new interactive experience, I believe the best work happens when strategy and imagination meet.

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Featured Works

Case Study #1

Dallas Cowboys | Sports Tech Activation at The Star

When the Dallas Cowboys needed something bold and unforgettable for BizBash’s opening night reception, they turned to us. Discover how we created a sports-themed interactive experience   

that captivated VIP guests and

sports executives

Case Study #2

Nissan | Digital Graffiti on Cars | College Football Tour

Nissan wanted to make a splash at their multi-city activation around college football. Our Digital Graffiti Wall using projection mapping on a life-size car shell turned heads, created lines, and delivered data-rich engagement.

Case Study #3

Interactive LED Wall | Motion-Triggered Brand Reveal

Our DMC partner had a vision: an interactive wall that wasn’t touch-based or projection-mapped. We engineered a fully custom LED activation using LIDAR sensors and TouchDesigner to simulate interactivity on HD LED panels. Two versions were created for stunning brand reveals and immersive art.

Case Study #4

Personalized EYE Art Meets Live Event Engagement

Guests were captivated by this one-of-a-kind activation that turns their eyes into stunning, branded works of art.

With a custom-built studio box, macro photography, real-time editing, and vibrant results, this activation delivered long lines and rave reviews at a corporate event in Houston.

Case Study #5

Reinventing Aura

Photography for Modern 

Live Events

When one of our top clients approached Interactive Dallas to reimagine this nostalgic experience for today's audiences, we saw an opportunity to innovate.

Case Study #6 

Interactive Dallas

Here is the Main Page to Interactive Dallas! Take a look around and give us your feedback! 

My Resume

Welcome to my Resume. Here you’ll find a detailed hostory of my experience. Explore my experience to learn more about what I do.

Dennis R. Walthers

📍 Dallas–Fort Worth, TX | 📧 dwalthers@interactivedallas.com | 🌐 www.interactivedallas.com | 📱 (214) 293-5044
Live Event Innovator | Brand Experience Strategist | Experiential Marketing Leader
 

PROFESSIONAL SUMMARY
 

Visionary business leader with 20+ years in sales, marketing, and experiential brand activations. Founder & CEO of Interactive Dallas, a leading experiential marketing agency specializing in AI-powered photo experiences, immersive event activations, and cutting-edge brand engagement strategies. Proven record of driving innovation, forging strategic partnerships, and delivering measurable ROI for Fortune 500 brands and high-profile events.

 

CORE COMPETENCIES
 

  • Brand Innovation & Experience Design

  • Experiential Marketing & Event Technology

  • AI-Driven Guest Engagement Solutions

  • Strategic Partnerships & Sponsorships

  • GEO-Targeted & AI Search Optimization

  • Creative Direction & Activation Strategy

  • Corporate Event Leadership

  • Emerging Technology Integration
     

PROFESSIONAL EXPERIENCE
 

Founder & CEO
Interactive Dallas – Dallas, TX
2018 – Present
 

  • Built an award-winning experiential marketing company serving corporate, entertainment, and luxury event markets.

  • Designed innovative activations such as AI-powered photo booths, digital graffiti walls, aura photography, wellness meditation rooms, GlamBOT experiences, and interactive LED walls.

  • Pioneered AI-driven personalization in live events, enhancing brand engagement and social media impact.

  • Partnered with major brands (Nissan, Dallas Cowboys, American Airlines) to deliver high-impact, technology-forward activations.

  • Spearheaded SEO & AI search optimization strategy, increasing digital visibility and lead generation.

  • Managed multi-city activations across Dallas, Fort Worth, Houston, Austin, and San Antonio.
     

President – Americas
D-Link Systems – Fountain Valley, CA
2011 – 2016

  • Directed sales, marketing, and operations for the Americas region, leading multi-channel revenue growth.

  • Championed strategic alliances, product launches, and brand initiatives to strengthen market position.
     

Vice President of Sales
Cisco Systems – San Jose, CA
2008 – 2011

  • Oversaw enterprise sales teams, driving adoption of innovative networking solutions across multiple verticals.
     

Vice President of Sales & Marketing
Polaroid Corporation – Waltham, MA
2004 – 2008

  • Led the introduction of digital imaging solutions into new markets, expanding brand relevance in a changing industry.
     

SELECT ACTIVATIONS & ACHIEVEMENTS
 

  • Nissan Digital Graffiti Activation – Projection mapping onto vehicles at college football games, driving fan engagement and social sharing.

  • AI Jersey Customization – Created real-time, AI-generated sports fan apparel for Dallas Cowboys events.

  • Aura Photography Modernization – Developed AI-enhanced aura photography booth with biometric integration.

  • Luxury VIP Photo Experiences – Designed high-fashion AI photo booth concept for gala and red-carpet events.
     

EDUCATION

Bachelor’s Degree – Business Administration & Marketing
 

AFFILIATIONS & MEDIA
 

  • Featured in VoyageDallas, Bold Journey, Insider Weekly, and Woman’s Week for innovation in event marketing.

  • Member, International Live Events Association (ILEA)
     

Reviews

“Why Everyone’s Talking About Interactive Dallas”

 

 

If you’ve ever planned an event, you know the difference between good and unforgettable often comes down to the team you work with. For clients across Dallas–Fort Worth, Interactive Dallas has become that not-so-secret ingredient that turns “pretty good” into “absolutely amazing.”

Ask around, and you’ll hear the same themes again and again: professionalism, creativity, and a knack for making the whole process feel effortless.

 

As one client, Leslie Madden, put it:

“Interactive Dallas is truly a class act—professional, dependable, and a dream to work with from start to finish. Their creativity knows no bounds… offering incredible value without compromising quality.”

That mix of high standards and fresh ideas keeps people coming back—sometimes for years. Just ask Meredith Atkinson, who’s relied on them for over seven years:

“They are very professional on-site and always coming up with innovative new products. Great team to work with.”

Others highlight how the team consistently overdelivers. Kati Moss calls them her go-to for “high-level clients,” adding that they “always go above and beyond.

 

Beverly Anderson agrees:

“We really love working with Dennis and his team! They provide great services that our customers love!”

Of course, it’s not just about the “what”—it’s also about the “how.” Susan Wolchansky describes their photo activations as “high-quality, engaging, and thoughtfully designed to create memorable guest experiences.” She emphasizes that working with Interactive Dallas is always a pleasure.

Then there are the events where guests can’t stop talking about the experience itself. Techvera recalls booking their Magic Selfie Photo Mirror for a community event:

“Dennis was communicative, helpful, prompt, and made the process so simple from start to finish. We and our guests had a blast… couldn’t have asked for a better experience.”

When you pull all these stories together, a clear picture emerges: Interactive Dallas doesn’t just provide photo booths and brand activations—they create moments guests will talk about long after the lights go down. Their combination of inventive technology, seamless execution, and genuine customer care makes them a standout in the world of live events.

So, whether it’s a high-profile corporate activation, a community celebration, or a multi-day conference, one thing’s certain—when Interactive Dallas is involved, you’re in for something special.in—when Interactive Dallas is involved, you’re in for something special.

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